Personal Branding in the Digital Age

“Personal branding has become an effective and powerful way to differentiate yourself in this constant, noisy world”

As a consumer, we all know about “corporate branding.” That’s when companies invest monies to make their brands known.

Personal branding, similar to what businesses are doing in making their brands relatable, has become an effective and […]

Let 2018 Be the Year You Want It To Be!

Pajaro Dunes, California

This year has been a great year in giving, sharing, and learning with my clients. Through many conversations with companies that we have worked in the Silicon Valley area, the hot topic has been:

“I am going to be launching my business. I would like to use social media. It’s something […]

5 things you can do to stop feeling stifled by new competition

I often heard of stories that established businesses who get overwhelmed when a competitor comes into town with a disruptive business idea that upsets their current business model. Typically, the existing business owner feels floundered about the new guys’/gal’s success and reacted feverishly about how to protect customer erosion.

How can an existing business stay […]