Marketing Resources Archives - Page 4 of 8 - Jenny Huang Marketing, LLC

Finding My Voice

I grew up in a middle-class family.

At a young age, my world was turned upside down with the fall of Saigon in April 1975.

My parents took us four kids and fled the country. We left Vietnam safely, but we lost everything.

For my dad, it was his entire business — something that he […]

New Year, New Momentum, New Thinking, New Energy

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A new year comes with new momentum, new thinking and new energy!

As we march into a new 2022…

* Have we given ourselves time to celebrate the human from within?

* Have we allowed ourselves to do deep dives and define what impact and joy that we want to bring to […]

My Vision

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When I was a young marketer just getting out of business school from UC Berkeley, I sought employment intentionally with big brands who have great reputation, run by leaders who have great visions.

I was drawn to their artfully-crafted, bold visions and the way how they put their visions into meaningful actions.

Today, […]

Award-Winning Start-Up Improves Accessibility for Readers at All Levels

*An edited version has been published in the Los Altos Town Crier *

The pandemic, in a big way, has accelerated the pace of long-form content consumption for workers, professionals, and students alike, due to remote working arrangements and online distance learning.

Can you imagine that long-form reading fatigue could affect a […]

Being A Good Detective Means Good Business

How often have you heard of this phrase that “being a good detective means good business?” This means doing mystery shopping looking for inspirations, uncovering needs, or checking out your competition. On top of mystery shopping, keeping a pulse of what’s going on with online commerce big trends can help you see where things […]

Start-Up Redefining Ordinary Use in Everyday Products

Does a purse need to be used completely as a purse? As consumers, do we ever imagine a product that could go beyond its conventional use? I believe some of us do!

This belief of maximizing a product’s utility and its lifecycle to the fullest extent has been the underpinning guidepost that drives the birth […]

Developing a Robust Content Marketing Calendar

Why Content Marketing?

These days, we all need a content marketing calendar, regardless of what you sell, or size of your business.

We need content to drive our marketing messages and customer engagement through various channels: from blogs and emails to social media and podcast.

If you are a small business owner, you […]

Amazing Impact for Small Businesses

2020 was a tough year in terms of helping clients survive the storm brought by the pandemic.

Because of my work as a business advisor for the San Mateo Small Business Development Center (SBDC), I was able to lift many clients up and created amazing impact for many small businesses.

Collectively, clients were able […]

Using Marketing Automation for Better Business Results

(An edited version of this article will be published in the Los Altos Town Crier in December 2020)

The extended pandemic calls for businesses to invest in online tools that will enable them to engage with existing and prospective customers in more effective manners. Today, businesses not only need to have functional websites, they also […]

How Does a Start-Up Build a Brand with Jenny Huang

Founder and CEO of Jenny Huang Marketing

How does a start-up build a powerful brand?

I am thrilled to share my knowledge in helping start-up companies launch and build powerful brands.

My recent conversation as a featured guest on The Silicon Valley Podcast, hosted by Shawn Flynn, offers […]