Transforming from Chic Wearables to Displayable Work of Art

 Wooden Clutch Purse from Sumsaara

Watch a short video clip here on our work with Sumsaara

Today, I want to share my story about a young woman entrepreneur whose work impressed me from the day we met. Jannat Saxena studied art and design innovation at San Jose University. She graduates in […]

Crafting Your Best Storytelling

As you are planning out your marketing and getting ready to execute on some? Remember to incorporate great storytelling in your strategy.

Why storytelling should be considered an important component of your marketing strategy? We are living a “culture first” decade where job seekers are looking for culture in companies, and consumers are looking […]

Marketing, Brand Building and Thought Leadership Nuggets

                             Startup Grind Conference 2020, Downtown Redwood City, CA

This is my first year attending the Startup Grind Conference held in Redwood City, CA. I’ve heard of this conference before but it did not register at the time. What drew […]

Everyday People Can Soon Invest in Commercial Properties to Build Wealth

Rettex Co-Founders (left to right): Chris Moris, CEO; John Bradley, CTO

Over the last few decades since the 1970’s, it has been increasingly challenging in the Bay Area for average Americans to save enough money to buy a home. For most Americans, home purchase is one of the largest equity investments they can […]

Personal Branding in the Digital Age

“Personal branding has become an effective and powerful way to differentiate yourself in this constant, noisy world”

As a consumer, we all know about “corporate branding.” That’s when companies invest monies to make their brands known.

Personal branding, similar to what businesses are doing in making their brands relatable, has become an effective and […]

How to Become a Columnist for a News Outlet

I am writing this post because I have had great successes with a business column that I have started out at beginning of this year in 2019.

If you are looking to start a column with a news outlet, you are in for a GREAT TREAT!

Here are some of my tips in […]

Key Insights on Improving Instagram Engagement via “Comments”

In the past 2 months, we’ve implemented a series of Instagram Content Pillars with the goal of shifting user engagement from “Likes” to encourage more engagement in conversations by “Commenting” on our post. We’ve some early learning that we thought would be beneficial to share out. So you can use some of these best […]

Fall Special: Turning Your Ideas into a Profitable Business

“I have these 3 business ideas in my head for the longest time. Now I have attended your Lean Canvas session, I get clarity in my direction, and realize that I have 3 different businesses that I would like to launch using my skill set, my passion, and the will to be my own […]

How to Elevate Your Audio Branding

This is the fourth in a series of Instagram content pillar that we want to share out!

With the rise of digital voice such as Alexa and Siri, it’s more important than ever for your business to own your voice. Voice is an audio element of your brand, together with the contextual and visual […]

Organizing and Simplifying Your Life Has Never Been Easier

We are thrilled to share out the third in a series of our Instagram Content Pillar. This post focuses on our favorite work. We want to showcase clients whose work that we love, how the work came about and why we took on this project. 

Crowdservice, a local Mountain View start-up company, was referred […]