Marketing Transformation– The Focus Part
Now that you’ve taken your business through the initial fun process, let’s put your thinking cap on and build an initial framework to start transforming your marketing today!
*First, Know your niche. Identify your target audience who would love what you have to offer. Then go deep into the type […]
Marketing Transformation – The Fun Part!
2021 will be here in a blink!
2020, despite its ups and downs, gives us the best pathways to learn how to handle fast-changing consumer behaviors with onset of COVID.
It’s also a year that gives us the best springboards to test, launch creative business and marketing ideas to […]
Berkeley Innovation & Entrepreneurship (Virtual) Forum Saturday, Nov. 14, 2020, 6-9pm PST (Nov. 15, 2020, 10-1pm Beijing Time)
I am thrilled about sharing my knowledge on personal branding at the Berkeley Innovation & Entrepreneurship Forum. It’s a privilege to be a keynote among a roster of esteemed leaders and speakers.
Get agenda details and register […]
Founder and CEO of Jenny Huang Marketing
How does a start-up build a powerful brand?
I am thrilled to share my knowledge in helping start-up companies launch and build powerful brands.
My recent conversation as a featured guest on The Silicon Valley Podcast, hosted by Shawn Flynn, offers […]
Photo credit: Kelli Tungay of Unsplash
These days, we all need a content marketing calendar, regardless of what you sell, or size of your business.
We need content to drive our marketing messages through promotions in various channels, from blogs and emails to social media and video production.
If you are a small […]
Photo courtesy: Lesly Juarez of Unsplash
What is a Lean Canvas?
You need to know about Lean Canvas if you are an entrepreneur or a first-time business owner.
It’s a simple and strategic tool for all entrepreneurs who wish to put their ideas onto paper and bring them to fruition! It acts like […]
Viral marketing is one of the strategies that start-up companies could consider to break through the clutter in social media content. It has proven to be a powerful way for a brand or a product to have its message spread quickly, from person to person, much like the same way that a virus (non-COVID, haha) spreads […]
We all use data to make smart marketing investment strategy.
Increasing online usage due to the pandemic is putting more eyeballs on different media channels. The trick is to find out where and how your prospective customers are spending their time.
Data that tells you about customer behaviors and how they consume media is […]
This is part II of our content building educational moments. You can watch the clip here
Last time, we talked about building quality content that sticks. Now you have quality content built, what’s next?
I want to give you an example on how I distribute the content of my Business Matters column in […]
Courtesy of Shawn Flynn, Host of The Silicon Valley Podcast
In 2020, podcast’s regular weekly listenership is projected to reach over 68 million people, with an additional 20 million people to be added in the next 3 years. Podcast’s popularity has made it an emerging niche prime for distribution of quality content that […]
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